65% of people believe that using emojis makes it easier to express emotions than calling on the phone (PC Magazine)
79% of emoji users believe that sharing emojis at work can help share ideas (Adobe)
58% of people believe that emojis can help boost creativity at work (Adobe)
On mobile, select the Emoji, add ‘.to’ in your address bar and press GO! It’s as simple as that!
For People … Emoji Domains allow you to Establish your Online Presence with a Unique Digital Identity!
For Businesses … Emoji Domains allow you to Reach and Sell to 92% of the Online Population who use Emojis!
- Both People and Brands use Emojis to Convey Emotions and Interact with their audience!
- Since 2015, Brands have increased their usage of Emojis by 777%.
- Since 2016, the inclusion of Emojis in Marketing messages has grown (month-over-month) by 20%.
- Emoji enabled Ads generate approximately 20X Higher Click-Through Rates than the Industry Standard.
- 92% of the Online Population use Emojis … approximately 10 Billion Emojis are sent via mobile messaging daily around the world.
- Emojis are popular with Consumers of all ages all Around the World, not just Millennial and Generation Z segments :
Join the Brands using Emoji Domains to Reach and Sell to “Millennial” and “Generation Z” Consumers from Around the World!
Think back to when website domains first started coming on the market. The smart people bought common word domains like pizza.com or party.com. These ended selling for millions of dollars when the internet caught on and started transforming how we all do business. But in the early 1990s, domains were not on the forefront of business and marketer’s minds.
Emojis may be the same. Google recently re-allowed users to search by emoji back in May 2016 (while Bing and Yahoo have mostly always allowed it, according to Search Engine Roundtable). Yelp even started allowing emoji search on their website in 2014, according to The Huffington Post.
The use of emojis is growing faster than any other form of communication, and it’s about time marketers got on-board. Consumers are no longer a passive group simply accepting broadcasted messages; they want to work with brands who engage with them, communicate with them and really understand them.
Note : Emoji Domains are not available in Com, Net, Org.
So why .TO ? TO connotes a "go to" meaning. Emoji domains are often used for email or social media marketing and re-directs, and thus the intuitive .TO domain would supremely serve its purpose.
Major companies like Amazon, Uber, and NBC News (who can afford a proper domain) have been using the .TO extension in their social media marketing efforts for years. In fact, the .TO extension was one of the first extensions to be used as a re-direct link, which emoji domains are perfect for.
Seo BacklinksE.g. Nike is using the Basketball Emoji dot TO domain : 🏀.to
On mobile, click on the Basketball Emoji, add ‘.to’ in your address bar and press GO! It’s as simple as that!
+ 9 Reasons Why the Emergence of Emoji-Based Domain Names Is Inevitable :
Images are easier for the brain to process and recall. It’s called the ‘picture superiority effect’.
Emoji are used by 92% of online consumers according to AdWeek.
Business continues to integrate emoji. Slack, Microsoft, Twitter, Facebook, Linkedin, Snapchat…
An App Annie and Leanplum report shows an 82% rise in consumer engagement when emoji is added to push notifications.
Where emoji are integrated and engagement is increased, marketing budgets are sure to follow.
Single emoji domains are extremely short meaning they are easier to recall and pass on through word of mouth.
A window of opportunity exists for brands who communicate with emoji domains. A brand will automatically stand out and create awareness. Subsequently, press may be achieved purely because an emoji domain is used, not how it is used.
Emoji domains are perfect for mobile navigation because of the integrated emoji keyboard. Mobile use has surpassed desktop in the developed world and mobile is the primary device in the developing world.
Emoji transcend language and are the native form of communication in mobile messaging apps which have surpassed apps in consumer engagement.
Over 10 billion emojis are used every day around the world (USA Today)
44% of customers will more likely buy something if it’s advertised with emojis (Adobe)
When creating push notifications, including emojis can increase CTR by 5% (Business of Apps)
The brain identifies images just in 13 milliseconds, which is why emojis are a useful tool for communication (MIT News Office)
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